RSS FEED NickGoepper_jpg_180x360_q85

Freestyle Skier Nick Goepper Signs With Shade Global

1.23.13

New York, NY, January 23, 2013 – SHADE GLOBAL Inc, a sports marketing and athlete representation agency in New York, announces the signing of American freestyle skier Nick Goepper, 2012 Winter X Games silver medalist and 2014 Olympic hopeful.

“We’re very excited to have Nick as part of the SHADE GLOBAL family and are looking forward to working closely with him. Nick has enormous potential to be the best in his sport and his dedication, passion and enthusiasm for freestyle skiing are extraordinary,” said Sheryl Shade, President of SHADE GLOBAL.

One of the top American slopestyle skiers, freestyle skier Nick Goepper hopes to qualify for the 2014 Winter Olympics in Sochi, Russia, where slopestyle will make its Olympic debut.

Nick grew up in a small farm town called Lawrenceburg, Indiana. He started skiing at the age of five at a small resort nearby. The moment he learned to “catch air” on his skis he fell in love with the sport and it has been his number one passion ever since.

At age 13, he built his own park in his backyard, complete with skate rails and a wooden kicker covered with Astroturf. He watched an endless stream of ski movies at home and got a seemingly crazy idea in his head: He wanted to become a pro skier. (read more)

Posted in: Nick Goepper, Press, Skiing |

Memmel Coaches Team to Victory at 2013 Legendz Classic

1.22.13

Chellsie Memmel talkts to the media after coaching her team to victory at the 2013 Legendz Classic (1-19-2013)

World Champion and Olympic Gymnast Chellsie Memmel talks to the press in Dallas After Leading her Team to Victory at the 2013 Legendz Classic on January 19, 2013

(read more)

Posted in: Chellsie Memmel, Gymnastics, Press |

Another Race in Germany for Hamlin, World Cup Luge Circuit

1.11.13

Erin Hamlin reacts in the finish area during the luge World Cup race in Altenberg, Germany 1-6-13 (credit Utica OD)

Utica OD

Oberhof, Germany, is the site for this week’s World Cup luge race, the sixth of nine events on the season schedule.

Remsen’s Erin Hamlin and her U.S. teammates have one more stop in Germany – Jan. 19-20 in Winterberg – before returning to North America later this month.

Hamlin is seventh in the overall standings after finishing 10th last week in Koenigssee, her third top 10 result in three races.

She was sixth in Oberhof last year.

Following next week’s race in Winterberg, the circuit will spend one week training in Whistler, British Columbia, for the World Championships on Feb. 1-2. Hamlin, Julia Clukey and men’s singles slider Chris Mazdzer have qualified for that race, which will take place on the track that hosted the 2010 Winter Olympics.

The sliders then move to Lake Placid for the eighth race before finishing the season in Sochi, Russia – the site of the 2014 Winter Olympics. (read more)

Posted in: Erin Hamlin, Luge, Press |

World Champ & Olympic Gymnast Chellsie Memmel Joins Tumbl Trak for New Spokesperson Campaign

1.8.13

World Champion & Olympic Gymnast Chellsie Memmel Endorses Tumbl Trak

WORLD CHAMPION AND OLYMPIC GYMNAST CHELLSIE MEMMEL JOINS TUMBL TRAK FOR NEW SPOKESPERSON CAMPAIGN

Tumbl Trak is pleased to announce that we will again be working with Olympic Silver Medalist and World Champion gymnast, Chellsie Memmel!  Chellsie grew up with Tumbl Trak and attributes much of her success and longevity in the sport to the fact that she trained on Tumbl Trak equipment throughout her career.

“Chellsie is a terrific ambassador for the Tumbl Trak brand and we’re excited to have her back on board as a spokesperson, endorser and as an elite athlete who has a lifetime of insight and experience to share.  Chellsie has a strong reputation of excellence and world class gymnastics.  She has been a part of the Tumbl Trak family for the past 20+ years and we are thrilled to be working with her as she transitions into the next phase of her career,” said Doug Davis, President of Tumbl Trak.

With a career full of accomplishments including several World titles, six World medals and an Olympic silver medal, World Champion and Olympic gymnast Chellsie Memmel is known as one of the most decorated and well-respected gymnasts in the world.  She is revered not only for her talent, awards and accolades but also for her mental and physical strength, and character.

Chellsie and Tumbl Trak have a unique life-long personal history and deep connection.  In fact, Chellsie’s first tumbling passes were on a Tumbl Trak as a toddler doing back handsprings while bouncing around at her parent’s gym.  Chellsie grew up using Tumbl Trak equipment her entire life- which is also the entire life of Tumbl Trak- as they will both be celebrating their 25th birthdays together this summer.

Chellsie has proven time and time again that there is no substitute for hard work, determination, and tenacity.  Though she has faced many challenges throughout her career including some severe injuries, she has triumphantly bounced back from every one of them.  As Chellsie says “If you want it badly enough and you’re willing to work hard enough, don’t give up on your dream.”

In late November Chellsie decided to officially retire from competitive gymnastics, but not before a thrilling performance on the 40-city performing Tour of Gymnastics Champions.  At 24 years old, and in true Chellsie fashion, she wowed everyone with her tumbling, ability to perform at such a high level and consistent ability to give an outstanding performance night after night.

Though her competitive career may have come to a close, she won’t be leaving the gym (or the sport) anytime soon.  Her involvement in the world of gymnastics as an advocate, judge and coach is as strong as ever.

She still spends a lot of her time at the gym to stay involved and keep in shape, which is very important to her.  “Gymnastics will always be a big part of my life,” she said. “I’ll continue to be involved as a coach and also as a judge for elite competitions,” in addition to participating in several camps and clinics.  She also wants to use gymnastics and sport as a way to help kids get involved in a healthy, active lifestyle.

Chellsie has had an incredibly successful competitive career, but it’s no secret that she has battled some devastating injuries.  Most athletes would have ended their athletic careers and moved on, but Chellsie would stop at nothing to follow her dreams.

Chellsie has always been known for her talent and powerful tumbling.  As a more seasoned gymnast making a comeback coupled with nagging injuries and the ticking clock that is the lifespan of a gymnast’s career, she and her coach (her father, Andy) had to carefully devise a regimen that was not just functional and effective, but was also conducive to her needs.  In order for Chellsie to be the best, she had to not just train harder, but train smarter.  This practice has been the foundation of her program and was one of the key elements to her continued success.

Tumbl Trak had always been a prominent part of her gymnastics, but now more than ever, Tumbl Trak’s innovative technology became an especially essential ingredient for her strength and conditioning as well.  Using the most advanced and innovative technology enabled her to effectively work on individual elements and perfect skills, condition and build strength and tumble a lot more, with less stress on her body.  Chellsie became a healthier, stronger gymnast that was able to continue her quest to be the best.

Training with a mechanism that enables you to learn new skills more quickly with less stress on the body is an enormous advantage to any gymnast, especially Chellsie.  It not only preserves the body but instills confidence in the gymnast and produces stronger, healthier athletes, perhaps even a leg up on the competition.  The Tumbl Trak motto, “more reps, less stress,” says it all.

Chellsie truly believes that having Tumbl Trak as a training tool throughout her years of training and competition made a significant impact on her capabilities as a gymnast from the fundamental elements all the way up, and indefinitely played a significant part in increasing the longevity of her career as a competitive gymnast.  Today, Chellsie is still in terrific shape, which she also attributes to using a variety of techniques with Tumbl Trak products.

“Tumbl Trak has meant so much to me throughout my gymnastics career.  I’ve been using Tumbl Trak pretty much my entire life.  The training tools they offer definitely helped me to learn and new skills more quickly and definitely helped with the longevity of my career.

I endorse Tumbl Trak becaue I believe in the products and the company, especially the air floor, and know first-hand from almost 25 years of experience how much of an impact they can have on a gymnast. I am working closely with Tumbl Trak as an example and to spread the word about how much having and using their products can benefit gymnasts and their ability to train harder, smarter and more effectively.

Tumbl Trak products are great learning tools, help prevent overuse injuries and can help gymnasts gain a greater number of and harder level skills without added pounding” she said.

As an ambassador and spokesperson of Tumbl Trak, Chellsie speaks directly from the heart of a young child who first bounced into the gym and fell in love with the sport, as a rising gymnast, as an Olympic athlete at the peak of (and beyond) an intense competitive career, and now as a coach, too.

Her experience, insight and knowledge is a fantastic addition to the Tumbl Trak company and we are excited to share all of our upcoming plans, projects and materials that will be forthcoming in 2013. Stay tuned for updates!  Coming in 2013, look for newsletter articles, endorsements, and video training featuring Chellsie and Tumbl Trak!

(read more)

Posted in: Chellsie Memmel, Gymnastics, Press |

Shade Global Wrap Up 2012

12.31.12

Shade Global logo

What a year it’s been!!  So many remarkable things have happened in 2012.  We, along with our clients, have grown a lot in 2012, both professionally and personally.  As we reflect on the past year, there is no doubt that the long days, late nights, unwavering hard work and dedication to what we do, and the constant whirlwind through some of the most challenging endeavors and the most momentous, historic events is all worth it!  We love what we do.

There have been Olympic, World and National Championship medals, engagements, retirements, monumental accomplishments and awe-inspiring performances.  2012 was a year filled with ingenuity, thirst to make the seemingly-impossible possible, and success across so many different platforms.

Just some of the 2012 highlights:

Angela Ruggiero was accepted to and began Harvard Business School.  A CEO in the making, she was also named President of the Women’s Sports Foundation and named to Sports Illustrated list of the Top 40 Athletes of the Title IX Era.  She continues her duties as a valued member of several United States Olympic Committee and International Olympic Committee executive boards.  As a board member of the IOC, she also had the honor of placing the Olympic gold medals around the necks of the U.S. Women’s Soccer Team at the 2012 Olympic Games in London.

Shawn Johnson retired from the sport of gymnastics this spring, but again danced across the stage as she finished the runner-up contestant on a star-studded season of ABC’s Dancing With the Stars All-Stars this fall.  Her second book, “Winning Balance: What I’ve learned So Far About Love, Faith and Living Your Dreams” was published in June.  She continues to be active in her involvement with a number of philanthropic activities and is a strong advocate of health and wellness initiatives.

Chellsie Memmel announced her retirement from an award-filled competitive gymnastics career, but not before a thrilling performance on the post-Olympic Kellogg’s Tour of Gymnastics Champions this fall.  She recently became engaged to her longtime boyfriend, Kory and is planning an upcoming August wedding.  Chellsie is finishing up her judging certifications to serve as a judge for USA Gymnastics competitions, and in addition to coaching and judging competitions, will begin to prepare for college later this year.

Erin Hamlin took a 5th consecutive Luge National Championship title.  She took eight individual World Cup top-ten finishes last season and she currently leads the U.S. team in the World Cup standings.  Erin is known as one of the fiercest competitors in the sport of luge and is working hard as she prepares for another run at her third Olympic games in Sochi, Russia in 2014.

Gabrielle Douglas, after winning first place at the Olympic gymnastics team trials, wowed the world with an All-Around gold medal at the 2012 Olympics, making her the first woman of color and first African-American gymnast in Olympic history to become the individual All-Around Champion.  She is also the first American gymnast to ever win both the Team and All-Around gold medals.  She has been given several honors, including the Associated Press Female Athlete of the Year, Women’s Sports Foundation Sportswoman of the Year, was nominated for Time Magazine Person of the Year, just to name a few, and graced the cover of several impressive publications including Time Magazine and even appeared on the Kellogg’s Corn Flakes box.  Gabrielle released a memoir this December entitled, “Grace, Gold and Glory, My Leap of Faith.”

Taylor Phinney continues to gain respect as a young cycling phenomenon who has rapidly built a name for himself in the sport.  Taylor took on some major cycling races and had some outstanding top finishes this year.  He started the 2012 season by helping his team win the Giro del Trentino’s Team Time Trial where he wore the leader’s jersey for a day.  He placed first in Stage 1 of the ITT Giro d’Italia, first in Stage 7 of the ITT USA Pro Cycling Challenge, and fourth place at the 2012 Olympic Games in London in both the Olympic Road Race and in the Olympic Time Trial competition.  Following the Olympics, he went on to win the silver medal at the World Road Cycling Championships in September.

Nick Goepper has climbed the freeskiing ranks and is on his way of reaching his goal to make the Olympic team for the 2014 Winter Olympic Games in Sochi.  Nick won a silver medal at the 2012 Winter X Games in the slopestyle contest.

Bela Karolyi is, well, Bela- one of the most passionate, knowledgeable and funniest people we know.  He continues to amaze us with his insight and love for the sport of gymnastics and the outdoors.

We celebrated the 40th Anniversary of Title IX this year, a significant milestone in the advancement of equality of women and girls in sports and academics.  The development and progression of Title IX and the resulting efforts has undoubtedly had a big hand in shaping who we are today.

And of course, the 2012 U.S. Women’s Olympic Gymnastics Team, otherwise known as the “Fierce Five” (Gabby Douglas, McKayla Maroney, Aly Raisman, Kyla Ross and Jordyn Wieber) made us all so proud when they took home the Team gold medal at the 2012 Olympic Games, making it just the second ever gold medal for the U.S. in the women’s team competition.  The team came home from London with a total of five Olympic medals.  It has been a pleasure getting to know all of them and their families.

Our incredible clients, thank you for being you!  What a year!! We can’t wait for 2013!  We are honored and proud to work with some incredible athletes and most importantly, fine individuals.  They continue to inspire us with their accomplishments both inside and outside of the competitive arena, their iron will, determination, perseverance and pure passion for what they do.

To our friends at Coca-Cola, P&G, Nike, Nintendo, Kellogg’s, Tumbl-Trak, GK, Varsity, NBC, USA Gymnastics, US Luge, USA Cycling, Women’s Sports Foundation, AP, it has been a pleasure working with you, as always, and we look forward to our continued relationship through the years.

With Sochi2014 just around the corner, we’re certainly very excited to jump in to the swing of things and begin all of the planning and preparations for the next Winter Olympic Games in Sochi, Russia.  Time will fly by and Sochi 2014 will be here before you know it.

Dedication, hard work, integrity, creativity and a constant quest to challenge the ordinary and exceed expectations are some of the qualities that we value most at Shade Global.  Looking forward to 2013, we undoubtedly have a strong and refreshed inspiration to continue to grow and seek the most advanced opportunities and develop and produce successful endeavors.

As we close the door on the incredible whirlwind year that was 2012, we’re anxiously looking forward to all of the excitement, promise and opportunity that lay ahead of us in 2013!  Stay tuned to our website and twitter (@shadeglobal) for new and exciting updates that will be announced very soon!

Wishing you all a year full of peace, love, happiness, health, success, laughter, kindness, compassion and good will.  Happy 2013!!

(read more)

Posted in: Angela Ruggiero, Bela Karolyi, Chellsie Memmel, Cycling, Erin Hamlin, Gabrielle Douglas, Gymnastics, Ice Hockey, Luge, Press, Shawn Johnson, Skiing, Taylor Phinney |